S·G (esdotge)

S·G

@floc cofounder | @brnd builder | /degen designer | /brand3 strategist

35896 Followers

Recent casts

Euphoria is that electric charge—the rush you feel as a brand unveils something new, bold, or unexpected. For founders and creators in the onchain world, managing that emotion is both art and strategy. The true impact of a launch isn’t just in the product or feature itself, but in how it’s timed, communicated, and woven into your audience’s experience. Euphoria, when channeled well, amplifies connection: it turns launches into movements, features into celebrations, and updates into moments of community pride. Great brand strategy doesn’t just chase hype—it builds anticipation, sets clear expectations, and creates space for authentic emotional response. It’s about recognizing that the first “wow” is just the beginning; it’s sustaining that energy with meaningful engagement and real value. Founders who understand this power don’t rush the process. They listen to the pulse of their community, reveal at the right time, and connect their innovations to deeper purpose. Euphoria handled with care forges emotional bonds, inspires loyalty, and writes new chapters in the ongoing story between brand and believer. In the end, the most legendary launches aren’t just about what’s new—they’re about how you make people feel, and how you keep them coming back for more. 🥇Monad - @monad 🥈Charms - @charmsgg 🥉Beeper - @beeper

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This BLACK? Think PACK. Limited slots. Until Nov 30. Your brand, reimagined in 2-3 weeks.

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Top casts

Higher Together ↑ ↑ ↑ — Aim @higherzip.eth

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Today marks the Netflix premiere of Billionaires’ Bunker—the latest series by the Money Heist team, and I had the joy of designing its brand hand in hand with @dsord3r.eth. Loved every moment collaborating on this project!!!

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Today we had a great meeting with @alitiknazoglu that we’d been waiting on for weeks. Right after it ended, I told @victoctero: what a kind and easygoing guy! It was one of those smooth conversations where you truly get to know each other, and you feel that shared vibe that tells you this is the beginning of a great friendship… 🥇Inflynce - @inflynce 🥈FLOC* - @floc 🥉Brand3 - /brand3

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