Fabric

how would you feel about a product that rewarded you with liquid tokens for using it, but every time you used a competitor's product, it divided future reward distributions by 50%?

idea #2: same as above but opt-in. earn 1x rewards by default or 2x for putting a ring on it

As long as it’s on par I love it 

No amount of money will keep me on an inferior product

the idea is to trade cash money + future upside for maximum loyalty. ride or die and win

Elevating onchain creators 

@nodefoundation @brightmoments 
@ampsfun

I've been told (by my therapist) both used together leads to highest success rate for changing behavior.

As a consumer product, it does feel icky. Blur did/does this with a "loyalty" score where they see how many listings you have open on OpenSea. No idea how it affects their bottomline but it always felt wrong to me.

Often easy to use a competitor from an alt wallet

And tbh, I think energy is usually better spent on finding pmf vs token incentive plans

good incentives but hard to see if that converts into qDAU

they’ll marry you cos of tokens

Ok I’m struggling a bit to fully understand this but it sounds interesting🤔

cool, i think i see the vision

i'm curious how it'd be detectable unless all usage is onchain

this is a new protocol you're thinking about?

i assume users also pay to use the product, or are they just getting rewarded with tokens for using it + not using a competitor product?

Onchain startups. Farcaster app store (@farstore) and tips (@tipn)

Feels like a zero sum approach to a market. Dislike

Alternative: 1x rewards by using, and something like 2x rewards if you lock your rewards for some amount of time (contingent on actually using product to earn the rewards)

If the rewards are high enough you’d find a way to game it?

https://warpcast.com/nonlinear.eth/0x2e08c185

how do you track competitor usage by the user who committed?

Exactly. When products have little to differentiate beyond pricing and perhaps the odd gimmick, gamification and loyalty mechanisms can create a healthy competitive balance.

yeah airlines too. you can do a "status transfer" but only once, and it requires approval

The NFT platforms kinda do this already. Not much different than a traditional loyalty program, it’s just a bit more aggressive. 

Try it and let the free market decide.

Brilliant design, turns the token into real ownership, not just a short term perk

assume the liquid token contained an immutable contractual right to present and future cash flows of the protocol

It’s super smart, but it’d be even better if users felt like long term partners, not just consumers

Pwease don’t use competitor I’m scared type move

blur did something along these lines and it was great

Freedom of choice is important. What’s the incentive for the company to build a better product if not motivated by fear of churn?

That being said I’ll be churning from Whoop this year because they offer no tangible rewards for being a loyal member. So maybe rewards are enough to combat this.

love it, but I‘d just send to another addy and use competitor there

could be interesting to play w on a feature level 

app level absolutely not, i need people to try competitors to be reminded ours is better

yeah i feel that too. i think the framing is wrong. it should be "earn EVEN MORE for being loyal". anything blocking exit is sus

not able to quantify this but something does feel a bit wrong about it as a user. Like why are you so eager to lock me in, a bit of a turn off

details matter, esp what the token represents, blah blah blah BUT

if using uber or lyft exclusively gave me free access to their equity i'd probably put a ring on it. that being said, it'd give me a ton of ~anxiety/anger if the one i was married to wasn't working (or really backed up) and i needed to get somewhere..

Idea #1 feels a bit aggressive, but incentivizing loyalty could definitely drive long-term engagement. Idea #2 is more appealing with the opt-in approach.