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bence

@bence

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working with external agencies is skill most startups are terrible at. from being on both sides of the relationship, i picked up on some things that 10x the value exchange 1. when communicating feedback, you need to delineate between the parts you like and the parts of dislike. most will hyperfocus on a specific thing they feel strongly about (either negative or positive), and let that influence their opinion on the bigger picture. train yourself to pick up nuances in your reaction to things. 2. know what you want as an outcome, but be open to challenging your assumptions. don’t just go with the first idea is in your head. you’re literally paying someone for their outside perspective. utilise it to the max. 3. relationships and their impact compound over time. you might only need external help for a specific thing right now, but thinking of the engagement as a years-long collab will create a environment that’s focused on your long-term success, not just a temporary value exchange.
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