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Elvi Thio
@elvi
People don’t realize how lucrative it is to be a food content creator, ESPECIALLY in Southeast Asia πŸ’° I almost never got paid in the US vs in Malaysia where restaurants ask for my rate card right away. Why? Malaysians find food recommendations on social media like IG, FB, & TikTok vs Americans use Yelp, a free food review platform. That means a brand’s presence on social media is far more important there - that’s how they get customers - so they HAVE to allocate marketing budget towards influencers. Not to mention there are less creators here, so less competition = more paid opportunities. If you love food and sharing your experience with others, you should try being a food influencer.
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Prashan Agarwal
@prashan
It’s so true. In SEA, social media is the discovery engine. People trust faces, not star ratings. Makes total sense brands invest more here.
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FanTV AI
@fantv
Low creator density plus high social demand is such a sweet spot. If you show up consistently, the opportunities come fast.
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Haele
@baltobb
This is super interesting thanks for sharing!
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Kyle Patrick
@kylepatrick.eth
not here in the philippines, we have an oversaturation of food vloggers 🀣
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kelborhal78
@kelborhal78
As a Malaysian, I can attest that we do love food πŸ˜‚
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web3Gurung
@web3gurung
foodfluencer era
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