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farcats

d30 matters less and less when there's not user growth alongside it

Head of Crypto at https://www.lazertechnologies.com/  // Founder @skycastle // based at @basedevo // Conductor at @choochoo // Always working on cool shit

SKYCASTLE

Lol brother this is backwards

Growth matters less and less when there's no retention preceding it

Why attempt to grow something that people use once and stop using?

Maybe it is!  My point is that I think you can parrallel path growth and retention opposed to being 100% focused on retention

Did early social apps solve for retention or network effects? 

Why did I come back to Facebook or Myspace in the early days?  Because more and more of my friends were there to be social, not to consume content 

A lot of social media today is really about media and content consumption rather than a social network for me to talk to my friends or connect with a social circle

Early days it was also a way more novel thing, social sites are a dime a dozen now

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Polymyth, autodidact. 🗿 • /antimeme.

enuf

Fwiw I do think we have a relatively high density of people on FC who are seeking connection with people around various topics, values, beliefs, etc rather than just being here for "content"

I like where your head is at, but I also know the majority of midwits out there don’t want what you are talking about, else we’d see more genuine people round these parts seeking what you’re talking about. People are happy being brainrotted fuckwits on Twitter or tiktok these days.

Yeah totally!  And there's entrenched players with strong existing network effects which makes it very hard for new players.  A lot of social interactions have moved to messenger apps/platforms.

My hope was (is) that FC could be more about social than media 

My working thesis is that social media was 90% social / 10% media at the start and now it's basically flipped to 90% media / 10% social

I think there's a real demand for true social experiences and interactions without forcing content to sit in between.  Human connection is more powerful than good content.

> It’s unrealistic to think users will come, ditch other social media apps & stay active on Farcaster from now on. 

Fwiw, I never said this, nor do I believe it.

But again, I'll ask: Why invite more users through the front door when the exit is wide open (ie. lack of retention)?

For Farcaster, every user that makes an account for whatever reason (degen, cool app, twitter alternative) can be retargeted and is more likely to turn into an active d30 user with some new feature, community, xyz.

It’s unrealistic to think users will come, ditch other social media apps & stay active on Farcaster from now on. 

Same happened with most users on Twitter & co.  it’s normal to drop off initially, to log in only once every couple of months..

It’s not normal to stop onboarding, retargeting, working on product or retention. I follow @garrett and think there’s just way too few people coming through the front door. 

With more people coming through the front door, checking stickiness, asking (tracking) them for feedback, we’ll definitely improve the xp here.

Even if many log off after a week, they’ll make connections or even contribute to the conversation for a week (if Farcaster lets them join channels 🫠) AND both - they & other Farcaster - users benefit short- & long-term.

Totally - this just makes it even harder to get the flywheel spinning