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Ferran šŸ’ pfp
Ferran šŸ’
@ferran
1/6 I was reading this new paper on how 300K academics migrated from X to Bluesky, and I wanted to share some reflections because it shows quite clearly how social networks actually grow. What I’m about to say isn’t new. I’ve often been critical of Farcaster’s current growth strategy, and that’s because it’s not grounded in how networks or virality really work. Instead, it feels that FC is based on well-funded wishful thinking: abstract ideas wrapped in the language of innovation, blending Read/Write/Own concepts with old-school Silicon Valley consumer app logic… without fully committing to either. At the end of the day it leans heavily on FOMO and incentives to drive (low-quality) growth. (Farcaster Pro subscriptions stalling as soon as users -or bots- hit the 10k NFT reward cap is a perfect example of this.) And yes, experimentation is great. Some of the best ideas emerge from it. But we also have a long-established understanding of how humans (as social and emotional animals) behave.
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Ferran šŸ’ pfp
Ferran šŸ’
@ferran
2/6 I read The Tipping Point a while back (sorry if there are errors), and honestly, I think Farcaster has more to learn from that book than from any corporate or Web3 playbook out there According to the author there are three key archetypes that drive the spread of ideas and the growth of social networks: - Connectors: People who seem to know everyone across different social, professional, and cultural circles. You know, the kind of person who’s always like ā€œOh u should talk toā€¦ā€ - Mavens: Knowledge nerds. They're specialists and love sharing info on their field. People follow them to know what’s worth paying attention to, and they’re often the ones others love to read or listen to - Salesmen: Charismatic high-energy persuaders. e.g., if Farcaster were a great place for fitness content, they’d convince you to join. But if they’re into fitness and 90% of the Farcaster feed is about minting, gambling & memecoins… they probably won’t have the energy to sell it (unless that’s their thing)
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Garrett
@garrett
Blue sky’s main growth axis was politics/anti-Elon And personally i think having that as a uniting theme for initial growth isn’t particularly healthy for a truly diverse social network Will be difficult for bluesky to grow out of that to become more diverse as it grows https://farcaster.xyz/dwr.eth/0xed5e8e83
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Cristina Spinei
@cristinaspinei
Interesting! Most of my classical music colleagues have gone over to BlueSky (I haven’t). I recently judged a grant application cycle for composers. Where they could add their social media, every one of them left the BS box empty. I wonder if it’s more popular for certain age groups?
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matthewb
@matthewb
really well-articulated, thank you for writing this
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Eberhard Gil
@azbest
Please cast it every day until it lands where it should.
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Lucas | POAP Studio
@gabo
Keep this thread alive !
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