I was chatting with a marketing CEO who builds multi-million-dollar campaigns for Fortune 500s. I asked if she was nervous about AI, and she said yes, but in a very different way than I expected...

She’s nervous for the everyday person, and how powerfully they’re going to be manipulated.

Storyteller at Delphi Labs. Proposed the BRC-20, Bascii and Asteroid standards. Exploring the fringe and publishing daily >> zora.co/@redphone

this answer feels like she doesn't know how Meta ads work..

Barista in the morning, AI engineer by day, and parent (with @shiwen) by night ||
Host at /clickcast /cpg

Say more if you have a second, not sure what you’re getting at.

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Machine Learning is already targeting people on Meta and Instagram feeds who are most likely to purchase. Doesn't necessarily discriminate if you were in the market for a new pair of a jeans or if you've purchased a few things because you fell for the marketing over and over again