“Functional ice cream” https://x.com/tyrelsj/status/1924937678715580830

I’m sick of this to be honest. I used to lap it up, too. F out of here with the jacked guy on the carton man. It’s a dessert

We did it. 6 weeks til retail.

Pasture Raised Dairy &amp; A2 Protein
All-Natural Organic Ingredients
400 Cals / 35G Protein

NO Artificial Sweeteners/Flavors
NO Natural Flavors

We did the “impossible”. The cleanest &amp; tastiest functional ice cream. Coming to grocery freezers in 6 https://t.co/gu36xDCXHO

Tyrel

The Farcaster formerly known as Kchamp. Books, beats, bodybuilding, bright ideas and beautiful things.

katherinechampagne.com

Simple branding.

In the fitness community ‘Natty’ is a common bodybuilding term for ‘non-steroid user’. It’s meant to be a proud representation of hard work to look as fit as humanly possible.

So if the product is called Natty than it makes sense they finally put a muscle bound dude on the cover.