Consumer Crypto

will keep saying this until we drop the confusing nomenclature for crypto and start using words and terms that actually make sense to the everyday user

s/o to @emmajoelle, and shout out to @kayvon and @rodeodotclub who are also on the get rid of the "crypto bullshit" terminology train

language matters!!!

Building /rodeo-club 🤠 and /foundation 🌐

creator marketing lead @storyprotocol ✦ prev @superrare

The creative social network. ✳︎ rodeo.club

building farcaster | surfing @ venice, ca | eating @ gjusta / gjelina | “lucky me, lucky mud” 🤠

I think the clique~iness of crypto matters more to a lot of "insiders" than adoption, so it probably takes people outside of the industry to figure this out first because I don't see many people trying to change the lexicon except maybe farcaster and the few you have named.

🎩 first, but I like being part of this experiment that is Farcaster 🌶️

yes, I think that most crypto people want to feel as if they are part of something and this technical language helps them feel as if they are part of an in-group or "tribe" as Jason put it.

the issue is that it is alienating and serves as a barrier to entry, unless users have high willingness to endure friction (which most consumers don't).

Degen

If we want crypto to go mainstream, we need to admit we’re still building for ourselves. Terms like “bridge,” “lockup,” or “seed phrase” mean nothing to most people—and they shouldn’t have to. Great products hide complexity.

Yes, the privacy-maxis and crypto-native degens are essential—but they’ll always be a niche. To grow, we need simplicity. Friend.tech gave us a glimpse. Farcaster is pushing the space forward. And Degen can be part of that story—but only if we create real value, not just distribute free rewards.

Let’s build products that speak human. Let’s make Degen something people want to use—because it’s easy, valuable, and fun.

We experiment, we evolve, we grow—together. GN.

yep, seems to be pretty classic tribal psychology in the modern era. 

now is the moment it is ripe for 'outsiders.'

actually jacek is locked-in on this same train of thought too, for your list : )

yep, seems to be pretty classic tribal psychology in the modern era. 

now is the moment it is ripe for 'outsiders.'

actually jacek is locked-in on this same train of thought too, for your list : )

https://farcaster.xyz/jacek/0x9a88a761