Cluely is a new type of company that makes business decisions based on attention rather than traditional factors like mission or customer feedback 

It’s a post-ironic take on startups. Basically performance art

distribution is the most important factor for startup now

Building /recaster, a third-party Farcaster client

distribution is important for sure but i'm not sure if that even matters without conviction and vision

I think they just lean into viral narratives a bunch but feels like they’ve got a pretty clear vision and a bunch of conviction