REP is now live on Base and Farcaster. (If you don't like reading at Paragraph from the last cast, here is a plaintext version) Onchain ranking. Karma. Good Boy Points. Social scores. XP leaderboards. Time and again, we reinvent reputation systems — trying to solve the same ancient problem our ancestors faced long before the megafauna went extinct: how do you decide if you can trust a stranger you’re meeting for the first time? Sometimes they work. Sometimes they don’t. Over time, the mechanics behind these systems become obvious — and once they do, they’re easy to game: farmed karma, astroturfed posts, paid reviews. At some point, the Eidos — the essence — gets lost. When everyone knows reputation can be faked, it ceases to mean anything. What once symbolized trust becomes just another hollow metric. Fragmentation Every platform has its own isolated reputation system. A merchant’s rating on Amazon means nothing on Temu. A 9.6 hotel on Booking might be 6.1 on Agoda. Your Twitterscore on X says nothing about your Farcaster identity. Reputation is siloed — and every time you register somewhere new, you start from zero. Centralization Centralized platforms wield enormous power over their users. Just as newspaper barons once dictated “truth”, today’s social networks and apps hold the keys to our digital reputations. They can alter, censor, or erase user data with a click. These centralized trust systems are fragile — vulnerable to bias, manipulation, data breaches, and censorship. Loss of Ownership In the traditional internet, nothing truly belongs to us. Decades of our posts, reviews, and connections sit on corporate servers — granted existence only by Terms of Service. We’ve gained the potential to reach millions, yet we move blindly, without a secure, portable identity. What should be inherently ours — our data, our earned reputation — can vanish in an instant. The problems are clear. So what’s the solution? The REP Vision REP is designed as a distributed engine of trust and coordination for the entire digital world — a compass of trust in an ocean of infinite information, aiming to increase efficiency of coordination between economic agents - be them humans or AI. REP goal: to build the ultimate reputation layer for the Internet of the Future. The ensemble of one’s actions — onchain history, offchain behavior, and social connections — weighted by their depth, meaning, and context, gives birth to the Digital Persona: something infinitely more complex, more sophisticated, more all-embracing than a mere rating or score. This Digital Persona — an online manifestation of the individual — is not bound to any platform nor frozen in time. It’s dynamic and alive: a living signal shaped by one’s actions, context, and community. This is reputation made truly liquid. And while the Persona is constantly reshaped by externalities — the opinions of others, the movement of connections — the individual must remain in control of the façade: deciding what should be seen, and what should remain private. So, what REP strives to be? One day, every wallet will whisper your name. DAOs will remember your deeds. Smart contracts will gossip about your virtue. Algorithms will weigh your soul against your gas fees. Facebook connects you to friends inside a single app; REP connects your verifiable reputation to every network you touch people-to-people, AI-to-AI, and everything in between — so value and trust flow wherever impact happens. Reputation won’t just measure trust — it will predict destiny. Enter the Mycelium of Trust. Enter REP. You are here early. Reputation is the social game where every transaction and introduction matters. A community driven by reputation and impact has the power to change everything. You’re already in the game. The question is: who introduced whom?
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Why custom ranks are not just visual elements Most people see ranks as decoration. Badges. Colors. Little symbols that don’t matter. But that’s the biggest misconception. When everything online is easy to fake - followers, engagement, even identity, the only thing that stays real is action. This is why custom ranks in REP aren’t cosmetic. They turn your reputation into something usable, not just something you look at. A rank tells apps how to treat you. It decides what you unlock. It separates “just another wallet” from a user who actually matters. Visual? Sure. But the value is functional. Ranks are becoming the interface for trust - simple on the surface, powerful underneath.
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crypto still undervalues reputation it’s wild how every onchain action broadcasts who you are, yet none of it follows you when you jump chains or apps REP flips that. it treats reputation like infrastructure: portable, programmable, omnichain. one profile that moves with you everywhere instead of a pile of disconnected wallets with zero shared context. if you’re a serious DeFi user on EVM, Solana apps should know. if you’ve built trust onchain, you should be able to use it anywhere. the bigger shift comes when rep starts syncing web2 credentials onchain. Instagram, Airbnb, Spotify - reputation becomes a real passport. users get a clean bridge into crypto. apps finally see user quality instead of airdrop noise. reputation has always been the most valuable asset online. crypto just never knew how to use it. REP changes that.
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