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mark mollé
@marmo.eth
Sharing a condensed version of a framework for communicating ideas in the age of Al-empowered creation. To make matters more memorable, the #IdeAction framework backronyms IDEA: inspiration, description, emotion, action. https://paragraph.xyz/@marmo/ideaction-an-intraconnected-framework-for-activating-ideation
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Maybe Im Wasabi〽️ pfp
Maybe Im Wasabi〽️
@maybeimwasabi
Very interesting read. Were you thinking primarily of visual art (ai) when writing? How do you feel this format differs from a typical Artist’s statement?
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mark mollé
@marmo.eth
As to how it differs from typical artists’ statement, artists’ statement (a) don’t necessitate the inclusion of specific categories of information, whereas the IdeAction framework does require these four specific categories (inspiration, description, emotion, action);
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Maybe Im Wasabi〽️ pfp
Maybe Im Wasabi〽️
@maybeimwasabi
On action: two thoughts. 1) not everyone may want to reveal their process 2) action in some way feels like it has a capitalistic lens (not that there is something wrong with that) but I’m curious where that came from. Maybe it’s just the terminology that leads me to the association
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Maybe Im Wasabi〽️ pfp
Maybe Im Wasabi〽️
@maybeimwasabi
Ie action, hustle, getting things done, that startup mentality..
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mark mollé pfp
mark mollé
@marmo.eth
I hope to reclaim the domain of action, as activating ideation, from the capitalistic discourse. IdeActions can be idle. They can be profitless. They can be pointless. They can be playful. And that's really the ultimate point. This play of inspiration, description, emotion, action can be un-capitalistic and autotelic
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mark mollé
@marmo.eth
What has always been obvious to me is that thinking is action and action is thinking. Are not electrons firing and chemicals being displaced across synaptic clefts. The difference between ideational action and tangible action has always been one of degree, not kind. AI is making this obvious to everyone.
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mark mollé
@marmo.eth
Now, silence on this point or ambiguity may be a desired impact. But the confusion and mystery, so valuable for the maintenance of the daemon (see that last Harold Bloom book The Daemon Knows for a discussion of this in the lit context, but it's similar for vis arts) I believe is not sufficiently transparent post-AI
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mark mollé
@marmo.eth
I agree that some may not want to reveal their process. Certainly this has been the practice of many artists. That's fine, but in the post-AI era, the lack of process-revelation, so to speak, could create ambiguity regarding the humanity of origin, and the degree to which AI-enabled creation.
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mark mollé
@marmo.eth
That's where action comes from. A place where every "action" is always already imbued with the force of ideation. I think of this as the my own version of Anselm's ontological argument for IdeAction's existence. The transcorporeal zone of action can be an energetic field where transistence precedes precedence.
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mark mollé
@marmo.eth
The goal of the IdeAction is to bring a more fluid meaning to the term. Think Nietzsche's #60 in Gay Science/Joyful Wisdom, where he writes about "action at a distance" and uses the discursive figure of women (see Kelly Oliver's Womanizing Nietzsche) to invoke a transcoreporeal form of action, which I call IdeAction
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mark mollé
@marmo.eth
I agree with your assessment of the capitalistic connotation of "action." Books on business, startups, productivity, etc., are replete with action-speak, and the importance of "a bias toward action," and the tech discourse of agility, "move fast and break things," "rapidly iterate," "ready, fire, aim" fetishizes action
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mark mollé
@marmo.eth
So while I respect the decision to not reveal process, I would encourage all human artists to do so to share their humanity and build connections based on their human inspiration and emotion. And, not just typical artists, but all IdeActors, including designers, knowledge workers, etc.
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