Rather than directing tokens to re-create networks that already exist in web2, I think the focus should be on building net new marketplaces/networks that don't exist in web2, because the cost to bootstrap those networks is too immense. 

Tokens can help these "should exist" marketplaces exist

investing & writing about consumer tech since 2016. FID #30. hosting /web2web3 

https://www.lisnewsletter.com/

inspiration - was revisiting some of my old marketplace writing from years ago

https://a16z.com/whats-next-for-marketplace-startups/

https://a16z.com/8-things-to-consider-when-building-managed-marketplace-companies/

Examples:
- hyperlocal social networks (what's going on in a 1mi radius?)
- new innovations in dating apps (face immensely high CAC traditionally)
- licensed services marketplaces where the credentials could exist onchain, lowering the barrier to entry

Stay Curious // iixii // Head of Crypto at https://www.lazertechnologies.com/  // Prev: CoinDesk, Roc Nation // based @basedevo

Florence, Metropolitan City of Florence, Italy

+1 on this 

but an existing one where they can benefit from having it onchain are loyalty plans

The Social Composability Layer

Private graphs for social utilities and private memberships. Public graphs for social networks and public profiles. 

Relationships and data sharing both have public and personal use-cases.

I think this also translates v well into private social utilities, and your other cast regarding different graphs for different use-cases really resonates. Had cast this yesterday, around the same topic.

I think this also translates v well into private social utilities, and your other cast regarding different graphs for different use-cases really resonates. Had cast this yesterday, around the same topic. 

https://warpcast.com/sage/0xd56a9b51