distribution

Founders

ICP, yeah you know me!  Well, actually, most founders don't know who their ICP is - some might not even know what ICP stands for.

New post on the Ideal Customer Profile for Vibe Founders:
https://paragraph.com/@vibefounders/just-in-time-the-ideal-customer-profile

Original post "On Customers: Just Say No, Or Yes, Or Maybe" (June 29, 2017):
https://medium.com/unfounded/on-customers-just-say-no-or-yes-or-maybe-a7737ebb1016

Extra thanks to @jonathancolton for inspiring this one!

I love it when someone nails a distribution topic like ICPs or Ideal Customer Profiles. @gregarious hands this one to the reader on a silver platter. If you read one thing today, this should be it.

CTO @beelinesai, CPO @snickerdoodle, CEO Zealous. YC/TS Alum & Mentor

📷 + Channel Owner /nature | Go-To-Market and Service Design Sprint Master /distribution

Too kind, love being able to banter on distribution and gtm!

I wish we could absorb GTM into distribution and make it a singular concept.