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@chaskin.eth
Ethereum App Builders X Space #8: The Onchain Creator Economy How Ethereum is reshaping media, monetization & ownership With @0xl @humpty.eth @levy & @db3045 https://x.com/i/spaces/1jMKgkdXdplKL đŸ§” 0/23
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@chaskin.eth
đŸ§” 1/23 What is the Onchain Creator Economy? @0xl: "It’s not just monetization - it’s programmability. You can build virality, payment, and community right into the content." No middlemen. No closed platforms. Just creators + fans.
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đŸ§” 2/23 Podcasts, Onchain Pods is making it dead simple to publish audio natively onchain. - Creators mint episodes - Fans mint to support - Sponsors allocate token incentives A new model: ad revenue becomes shared upside.
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@chaskin.eth
đŸ§” 3/23 AI + Crypto = Onchain Artists @db3045 is building virtual musicians with real fanbases. - Release on Spotify + TikTok - Also publish onchain - Fans collect, vote, engage, and even shape artist direction Ownership meets creativity.
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đŸ§” 4/23 No Audience Too Small @humpty.eth: “Web2 monetization is permissioned - only the biggest creators win. Onchain tools let every voice earn, build, and grow.” This is about empowering longtail creators. Not just the top 1%.
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@chaskin.eth
đŸ§” 5/23 How Sponsorship Works Onchain @0xl explains: - Sponsors fund token incentives - Fans mint episodes - Creators earn, fans gain token upside, brands get wallet-level engagement data No more untrackable podcast ads.
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@chaskin.eth
đŸ§” 6/23 Onchain Creator, Defined @levy: “Creative entrepreneurs using crypto rails to monetize attention. Not just content
 but ownership, reach, and culture.” Blueprints show creators how to go viral natively onchain.
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@chaskin.eth
đŸ§” 7/23 The 2035 Vision What if every post, song, and podcast was minted? What if creators could own their audience’s social graph? Social is going fully programmable. And Ethereum is the OS.
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@chaskin.eth
đŸ§” 8/23 Why @farcaster? Creators across the board praised it. - Web2-style UX - True onchain social - Great discovery engine It’s the entry point into the onchain creator stack.
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đŸ§” 9/23 Fan Behavior Has Changed Fans want to support creators - if given a reason. Minting ≠ charity. - It’s proof of fandom - It’s a loyalty layer - It unlocks access, status, and rewards Let them collect.
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đŸ§” 10/23 From Monetization to Fan Intelligence Onchain media gives you: - Direct revenue - Data-rich social graph - Wallet-level fan history Not just views. Not just likes. But traceable, verifiable engagement.
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đŸ§” 11/23 Minting Is Social, Not Financial Creators aren’t just chasing token pumps. @humpty.eth: “We need to make minting cool again - fun, social-first, and free from stigma.” Most creators still hide their onchain drops from Web2 fans. That has to change.
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đŸ§” 12/23 Case Study: Mint Podcast @levy earned real income by minting old episodes + driving targeted mint incentives. It created a repeatable loop: - Incentivize - Mint - Aggregate exposure - Monetize archive Changed his life.
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đŸ§” 13/23 Case Study: @toadyhawk.eth His “spend-to-win” spin on sponsored podcasts: - Fans mint content for a chance at 100x reward - Brands get exposure + token holder base - Creators earn via viral, gamified engagement
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đŸ§” 14/23 Monetization = Table Stakes @0xl: “You’re leaving money on the table if you’re not onchain.” Onchain publishing = additive to Web2 Not replacement Not friction Just extra value
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đŸ§” 15/23 Speculation vs. Virality @0xl: “Speculation fuels virality. It’s not a bug—it’s a feature. Just use it responsibly.” Good speculation → fun, gamified, opt-in Bad speculation → pressure, burnout, exit scams
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