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Cameron Armstrong
@cameron
We're changing it up on /lounge Day 7 😈 Here's the Startup Scenario: "You were absolutely STOKED to launch a new feature that improved your core product, but it didn't get nearly as much traction as you expected it to get on launch day. You still believe in it, but are less sure now. What do you do next?"
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Cameron Armstrong
@cameron
For me, I try to do 3 things quickly: - Reassess if it ACTUALLY 10X's utility for users - Try to understand if there's a top of funnel issue (did people see it, was there a holiday/big news day, launch timing, etc) - Was the new value communicated simply + clearly + visually? If yes -> move on If no -> rapid relaunch
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rook
@rookcoder.eth
This is such a great scenario
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studio whimsi
@whimsi.eth
monitor it over the next two weeks (hopefully you've got some kind of analytics for it) and see how it's used, demographic of said users and whether it's being used as intended (or designed) which will form the basis of any further work most things take a while to start going, then the inertia takes over
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Les Greys
@les
Talk to people.
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Kyle Tut
@kyletut
https://warpcast.com/kyletut/0x04c231fb
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south
@southtoa
launch day is one day. it may actually be better that it catches on organically and allows time to receive feedback and make minor adjustments before catching on fully. if you believe in it, don't compromise that for one day's data.
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Alex 🍊
@asteure
1. ask people if they know about the feature 2. ask them if they're using it. if no, why? what's the barrier or lack of interest that I missed?
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Barries🎩
@barries
Take a step back, gain some outside perspective and come back with a fresh mind and new approach
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