@seedclub
Jules @julessw, head of b2b marketing and growth /zerion, has cracked the code on something most crypto companies struggle with: making technical infrastructure feel genuinely aspirational
Her philosophy is deceptively simple ~~~ "Brand is the moat" ~~~ but the execution reveals someone who understands that people don't just buy portfolio trackers, they buy into identities
The key? Curate the right people, design a signature takeaway, state a sharp purpose and repeat it throughout
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