@monteluna
OK hear me out. Guy here who read a lot about physics, computer science, and finance.
Theres a lot of programmers who don't bother to read pure computer science or physics of computing at all. The issue is a computer, your DNA, and a refrigerator are all the same type of engine: a system that requires energy to organize state, that also produces waste heat. This is the second law of thermodynamics at play.
Once you see waste heat and energy, you fundamentally need to *pay* for computing. The computing costs are at worst just media storage, but the algorithms that require good experiences like compression, rankings, and other analysis require much more compute, at distributed scale.
The web2 problem is fundamentally about paying for the compute costs because everyone wants these unique bespoke rich experiences, but no one wants to pay for them. Blockchains helped with this because you distribute the compute costs across various providers and pay a fee, while the mechanisms allow for verifiable compute, but this is still generally expensive.
On the current UI/UX experience, the problem is algorithmic slop that's mostly advertising is generally designed to make money to pay for computing. You need algorithmic nonsense with a good mix of paid advertising to keep the lights on.
There is much to be said about how bad the enshitification of social networks has become, but to run it at cost to get experiences where you see only what you care about, you're going to have to have social networks that look like email/RSS/IRC, or you're going to have to pay for it by service fees or running home infrastructure on your power bill. Nothing real-time, no gifs or videos, mostly text only.
The point is the physics says it's fundamentally difficult to give people rich social network experiences without increasing compute costs, and that pushes large firms into doing more advertising and mixes of feed composition to get other people besides you to pay for it. Its not necessarily that MBAs are the problem, but that the physics forces a cost that the MBAs need to pay for, or the business won't exist.