1000%

It's so much work. We still have so much to do.

Whenever a team considers adding messaging to their app, I always remind them of the 1970s FedEx tagline: “When it absolutely, positively has to be there.”

That’s basically the standard you’re up against. Messaging is the most brutally competitive space on Earth. Replacing a https://t.co/idNhyR82wa

Nikita Bier

1000%

It's so much work. We still have so much to do.

https://x.com/nikitabier/status/1928847135216382109

an old friend of mine worked and still works for FedEx. She moved her family around the world. So impressive..