Toluwani John
@thecreativewhizz
𝐒𝐡𝐞 𝐬𝐚𝐢𝐝 𝐢𝐭 𝐰𝐚𝐬 𝐚 𝐥𝐢𝐞! How can a brand have personality? It is definitely not possible! I sat her down and told her it is possible. Are you like her and you'll love to know more? Journey with me Brand personality refers to the human characteristics associated with a brand. Just like we humans, brands can be friendly, sophisticated, playful, elegant luxurious or even bold. Take GUCCI, Dior and Chanel for example, They are all luxurious brands and… You'll notice that when most people want to show that they are rich, they buy products from these brands because… They know the brands are associated with luxury. Brand personality is what helps your BRAND create an emotional connection with your customers, making your brand more relatable and memorable. Your brand personality is what will help you convey your brand's values, voice and style. The usefulness of brand personality lies in how it sets your brand apart from its competitors. A strong bran…
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Toluwani John
@thecreativewhizz
It gives your brand a unique voice that resonates with your target audience. Whether it's through advertising, social media or customer interactions… A well-defined brand personality makes it easier for people to recognize, engage with and choose your brand over others. Did you enjoy reading this? Let me know in the comment section. Do you want to know more? Follow me to stay updated💜 See you in my next post😊 #thecreativewhizz #GlobalChangeAgent
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