One tip I hate but know works on social: niche down.
It’s how most creators grow — pick a lane, stick to it, don’t confuse the algorithm.
But once you’re known for something, it gets hard to post anything else. Even my fitness posts wouldn’t just underperform, they’d hurt my overall reach because they weren’t “on-brand” with my food & travel page.
That’s why I’ve been loving this space. I’ve been posting in /food, /travel, /nomads, /matcha, /skincare, /creators, /firefits… even /daily-mood-drops for aesthetic quotes that trigger thoughts.
Lifecasting feels like suchhh a deep breath — no pressure to fit a box, just space to share everything that’s on my mind. ☺️ 12 replies
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