Farcaster

How to Solve the Daily Active Users Problem? An Open Letter to Farcaster

Thread [1/4] - Check comments

For the people who are paying more attention, it’s not a surprise to say that we are facing a downfall in daily active users, one of the main metrics for the Farcaster team. But why is that happening?

First, let me introduce myself.

I’m Andrey, a Product Manager who works for a digital bank. I deal with the evolutions of a payment product that generates more than US$10 billion a month in transactions.

I believe it was important for me to address the DAU issue because it looks like the metric is getting worse and worse as time passes, and the opposite should be happening due to network effect reasons and improvements in the platform. I don’t want such a cool social media to die, mainly because we don’t have many competitors to Twitter and no other platform has such an intimate relationship with crypto.