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yea agreed with this.
Generally, you are trying to teach an average participating consumer, net new behavior.
In the order of magnitude this is how it has played out so far on incumbent social platforms , not by design but by how people interact with each other digitally.
1. Views (Most passive, and hence easiest to accrue, costs 0$)
2. Likes (less passive than views, needs a tiny user action, costs 0$, yet is 10X scarcer that views as metrics)
3. Comments (much harder than likes to give, needs thinking to come up with response to post, is 10x scarcer than likes, still costs 0$)
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4. Mints (Costs >> 0$, lower friction than coming up with a comment to post natively on a platform but much higher friction than giving likes)
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For Mints to truly become a top 3 core social interaction, it needs to become effortless and insanely cheap / free to work at scale for an end-consumer.
There are other ways to monetise for content creators. 0 reply
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