There is no demand for “getting paid to create content” on social media platforms (or blockchains for that matter).

1. Every other social media platform has thrived with no user incentive to post besides an audience. An audience is a better incentive than cash! You can sell whatever you want to an audience. This excludes YouTube which requires significantly more effort to create content on.

2. Not everyone can be a “content creator”. Content is infinitely reproducible and sharable, meaning the top 1% will get 99% of the attention. There’s no longer a local musician in every town. There’s a select few for the whole world.

The whole thing is a massive grift to inflate usage and content that no one will ever see.

this is not fully true, the social platforms need to compete for the top talent. TikTok and Instagram both debuted creator funds in part to compete with YouTube (and also with each other)