InfoFi is an emerging category of apps turning intangible signals into exotic markets, reshaping how we discover and value information.

Noise in MegaETH is one example, where users speculate on online attention, unlocking insights about sentiment 🧵

The app that popularized InfoFi was Polymarket.

Activity reached a frenzied peak during the 2024 U.S. presidential election as the protocol saw $512.3 million in open interest (USD).

Polymarket is now seen as a lens into the true probabilities of real-life events.

Protocol Research /messari • Nomad 🌎

An emerging InfoFi app is Noise, which features tradable markets for mindshare, enabling speculation on attention trends.

13 markets are available on MegaETH, powered by Kaito.

Long-term, Noise plans to “reinvent what it means to discover/distribute culture.”

messari

Imagine trading music popularity from Chartmetric during Kendrick Lamar vs Drake, or football player grades from PFF.

Noise could pierce the crypto bubble into mainstream appeal in an attention-driven world.

Check out the full /messari report!

Imagine trading music popularity from Chartmetric during Kendrick Lamar vs Drake, or football player grades from PFF.

Noise could pierce the crypto bubble into mainstream appeal in an attention-driven world.

Check out the full /messari report!

https://messari.io/report/infofi-emerging-speculation-markets