Going viral is the result of a perfect storm

Right place, right time, right audience 

Vitality is hard to replicate bc there’s not usually a consistent pattern or set of circumstances that are easily reproduced

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Some individuals have the ability to go consistently viral, imo it’s a skill one can master like anything else

once you become One With The Timeline you start Thinking In Posts

I agree but they just get more comfortable taking a lot of shots on goal optimizing for right place, right time, right audience

as with many things, it can be learned, but not if you don't have the underlying talent!