approx 1 year ago I shifted focus to hiring exclusively for web3 marketing. Here's what I've learned

> most founders have no idea what marketing is or how it works past memes + follow count
> people don't like giving out their ideas for free in tasks
> marketeers are the most visible candidates in the space when they are looking, if they aren't, it's like finding a needle in a haystack

Rec @plexus , Avid Eastenders + Drag Race Enjoyer, Beatles Stan, Web3 Marketer Sr Sourcing Specialist



HMU if you want to work in the space 💫

> everyone wants DeFi/Onchain marketing experience. Few people actually have it
> a lot of web3 marketers don't actually know much about DeFi (past the surface level stuff)
> web2 marketers think web3 marketing is just web2 marketing for coins (it isn't)

This is an area of interest for me.  Learning how to market web3. And you're right. So many people think it's all the same. It isn't.  And on top of that the lack of understanding (and it's mainly because it is becoming more mainstream) of the DeFi space is wild.