The problem with airdrops (even post TGE) is that there's no way to calculate the ROI and therefore impossible to tell if they're cost-effective. So why do projects keep doing them? My best guess is that they don't know what else to do with their tokens.

You can calculate ROI for airdrops — currently working on several airdrops designed to push a KPI. 

They are set up in two phases: first, drop to people who are a good fit to advance the goal, second, send more rewards to people who drive the KPI the most. 

Times are a-changing

Will you provide an endpoint for the ROI calculation or do you know whether something already exists? I mean, not every project should be an expert in airdrops

$hamster /hamster 
martinvr.eth 
deploy.degen.eth

Didn't receive anything with notifications on (maybe it's batches and I claimed to soon)

notifs going out to existing users via the mini-app, leveraging existing users + miniapp to notify people who aren't on the app or don't have notifs on

Hey thanks, first tipn, so could check how it works. Wonder how people will find out they need to claim in the mini app