Do you think brands (and artists) should tightly guard their IP?

Or is it time to rethink how creativity flows in the generative era?

Disney & Universal just sued Midjourney for generating endless AI versions of Darth Vader, Minions, and more, a first for Hollywood.

💥 A line in the sand. The era of “wait and see” is over. Major studios are stepping in.

💥 Lawsuits won’t stop the shift. AI isn’t going away. Legal battles may slow it, not solve it.

💥 Big upside for smart brands. Those who build immersive content and explore creative IP use in AI can unlock new fandoms.

💥 Transparency matters. Most models don’t share what they’re trained on. That’s a problem.

💥 This hits close. As an artist, seeing unlicensed use stings. But the future belongs to those who adapt.

Where do you stand?

Building Good Things with Optimistic Humans ⚡ ⏰ TIMEPieces Council 🎙️Founder @goodnewsstudio Co-Founder @sendhalpxyz