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Prashan Agarwal
@prashan
Dear crypto marketers, Before you run another airdrop, chase engagement, or obsess over X metrics... Ask yourself: Do you even understand the product? Because you can’t market what you don’t get. You can’t simplify what you haven’t explored. You can’t build trust if you don’t know what makes it fragile in this space. You want “top-of-funnel growth”? 🟪 Start with bottom-of-product clarity. You want users to share? 🟪 Make it worth sharing. Not just hype but actual value. You want retention? 🟪 Make your messaging feel like a conversation, not a campaign. This isn’t Web2. 🟪 Maxis want values 🟪 Degens want action 🟪 Normies want ease 🟪 Builders want vision If your content doesn’t speak to their context, you’ll be scrolled past in seconds. Don't be the marketer who only sees dashboards. Be the one who speaks the language of your people before trying to sell to them. That’s where the real influence lives. And that’s where lasting brands are built.
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Nikhil Singh
@longtermhodler
Well said man 👌👌
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Prashan Agarwal
@prashan
Appreciate you!
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