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Big Gm Farcaster fam!
🌐 Let’s break down the roles of marketing and support in crypto projects. Two teams, different vibes, same mission — make the project thrive. Wanna know the real tea? Read to the end.
1. What They Chase
- Marketing: Hype machine.
They’re out there dropping fire campaigns, shilling tokens, and pulling in new degens. Goal? Moon the brand and grow the userbase. 📈
- Support: The crew that’s got your back. 🙌 They fix stuck txs (through dev who knows how), explain gas fees, and keep you chill. Goal? Happy, loyal users who’ll say LFG.
2. What They Do 🛠️
- Marketing: Cookin’ spicy content — memes, threads, AMAs, airdrop hype. They vibe on X, drop dope visuals, and team up with KOLs to flex the project.
- Support: Grindin’ in the DMs. Answer tix about wallets, debug smart contracts, and save you from phishing scams. They’re the tech wizards 🧙 behind the scenes.
3. How They Vibe w/ You 🗨️
- Marketing: Loud and proud, blasting casts to the whole Farcaster feed. It’s all about max reach, no DMs needed. Think megaphone, not whisper. 📣
- Support: 1:1 real talk. They’re in your replies or tix, solving your prob — like why your ETH didn’t land. Personal, not mass.
4. What They Track
- Marketing: Countin’ likes, reposts, and token buys. They want those sweet, sweet conversion rates and a bigger community. GrowthGang
- Support: Clockin’ response times and happy users. If they close 100 tix with 90% smiles, they’re poppin’. 😄 CSAT lite.
5. Tools & Flow ⚙️
- Marketing: Rockin’ Canva, Google Analytics, some Dune dashboards, Farcaster labels 😁 you know. They’re trendsetters, mixin’ creativity with data.
- Support: Zendesk, Airtable, Google Sheets, Notion, GitHub, etc docs, chain explorers, and AI tools for speed. They’re tech nerds fixin’ bugs and calming degens.
6. Rep Game 🏆
- Marketing: They make the vibe. Dope campaigns and memes set the tone. If they miss, the project looks mid. 😬
- Support: They save the vibe. One bad response = FUD in the replies. Good support keeps the community hyped. 💪
7. Squad Collab 🤜🤛
- Marketing: Pings support like, “Yo, airdrop incoming, brace for tix!” They use support’s user tea to craft better ads. 🫖
- Support: Drops user pain points to marketing, like “Degens hate this UI.” Synergy, fam! 🌟
8. Skillz 💡
- Marketing: Wordplay, meme lords, SMM ninjas. They know how to make you FOMO into a token sale. 😈
- Support: Blockchain geeks with patience of saints 🧘. They speak EVM and calm you when your ui is stuck to tx.
9. Time Vibes ⏰
- Marketing: Playin’ the long game (project launches) and short game (daily casts). Always chasin’ the next viral moment. ⚡
- Support: In the now, fixin’ your issue ASAP. Long-term, they make the UX smoother than a 1 gwei tx.
*TL;DR: Marketing’s the hype squad, pullin’ in the crowd. Support’s the glue, keepin’ degens happy. Together, they make crypto projects chef’s kiss. The real tea? In crypto projects marketing and support are often one person juggling both. 🧑🍳 What’s your take? 1 reply
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