0 reply
0 recast
0 reaction

Big Gm Farcaster fam!
đ Letâs break down the roles of marketing and support in crypto projects. Two teams, different vibes, same mission â make the project thrive. Wanna know the real tea? Read to the end.
1. What They Chase
- Marketing: Hype machine.
Theyâre out there dropping fire campaigns, shilling tokens, and pulling in new degens. Goal? Moon the brand and grow the userbase. đ
- Support: The crew thatâs got your back. đ They fix stuck txs (through dev who knows how), explain gas fees, and keep you chill. Goal? Happy, loyal users whoâll say LFG.
2. What They Do đ ď¸
- Marketing: Cookinâ spicy content â memes, threads, AMAs, airdrop hype. They vibe on X, drop dope visuals, and team up with KOLs to flex the project.
- Support: Grindinâ in the DMs. Answer tix about wallets, debug smart contracts, and save you from phishing scams. Theyâre the tech wizards đ§ behind the scenes.
3. How They Vibe w/ You đ¨ď¸
- Marketing: Loud and proud, blasting casts to the whole Farcaster feed. Itâs all about max reach, no DMs needed. Think megaphone, not whisper. đŁ
- Support: 1:1 real talk. Theyâre in your replies or tix, solving your prob â like why your ETH didnât land. Personal, not mass.
4. What They Track
- Marketing: Countinâ likes, reposts, and token buys. They want those sweet, sweet conversion rates and a bigger community. GrowthGang
- Support: Clockinâ response times and happy users. If they close 100 tix with 90% smiles, theyâre poppinâ. đ CSAT lite.
5. Tools & Flow âď¸
- Marketing: Rockinâ Canva, Google Analytics, some Dune dashboards, Farcaster labels đ you know. Theyâre trendsetters, mixinâ creativity with data.
- Support: Zendesk, Airtable, Google Sheets, Notion, GitHub, etc docs, chain explorers, and AI tools for speed. Theyâre tech nerds fixinâ bugs and calming degens.
6. Rep Game đ
- Marketing: They make the vibe. Dope campaigns and memes set the tone. If they miss, the project looks mid. đŹ
- Support: They save the vibe. One bad response = FUD in the replies. Good support keeps the community hyped. đŞ
7. Squad Collab đ¤đ¤
- Marketing: Pings support like, âYo, airdrop incoming, brace for tix!â They use supportâs user tea to craft better ads. đŤ
- Support: Drops user pain points to marketing, like âDegens hate this UI.â Synergy, fam! đ
8. Skillz đĄ
- Marketing: Wordplay, meme lords, SMM ninjas. They know how to make you FOMO into a token sale. đ
- Support: Blockchain geeks with patience of saints đ§. They speak EVM and calm you when your ui is stuck to tx.
9. Time Vibes â°
- Marketing: Playinâ the long game (project launches) and short game (daily casts). Always chasinâ the next viral moment. âĄ
- Support: In the now, fixinâ your issue ASAP. Long-term, they make the UX smoother than a 1 gwei tx.
*TL;DR: Marketingâs the hype squad, pullinâ in the crowd. Supportâs the glue, keepinâ degens happy. Together, they make crypto projects chefâs kiss. The real tea? In crypto projects marketing and support are often one person juggling both. đ§âđł Whatâs your take? 1 reply
4 recasts
10 reactions
0 reply
0 recast
1 reaction