Pichi on Farcaster

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https://warpcast.com/~/channel/firstdraft

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Kicking Ass on Farcaster: The TOTO Way 🚽 🧵 I’ve laughed at the cock meta. We all have. But it’s time to flush that away and focus on what really matters: kicking ass on Farcaster. Farcaster is like a high-tech Japanese toilet—it’s sleek, sophisticated, and designed to free us from the toxic wasteland that is Web 2 social. The team is literally trying to put money in your pocket through Warpcast Rewards and project Airdrops. But if your content stinks, you’re getting left behind. Embrace the way of the TOTO 🚽 Don’t talk shit: Be constructive, not an asshole Don’t follow shit: Curate your feed—your timeline is your responsibility Make your own shit: Original content wins Change your shit if it’s not working: Adapt, experiment Don’t reply with shit: Low-effort comments fail Don’t know shit? Read the instructions: Farcaster has a culture—learn it Clean up your shit: Your profile is your resume. Keep it spotless Don’t post shit: Quality > Quantity

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“Kindness comes first, no matter what.” Kazuchika Okura, TOTO’s first president, wrote this 100 years before Farcaster existed—but it’s still the key to a clean experience. Farcaster is a social network, not the toxic sewer that is social media as you know it. Be kind, give grace, and assume people are real humans with real lives. Constructive feedback? Great. Talking shit? Flushed. The network treats you how you treat it. Don’t talk shit.

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When Toto was founded, sewers didn’t even exist in Japan, but they created the future they wanted to see. If your feed stinks, fix it: change who you follow, Mute keywords and channels. If a channel is shit, make your own. You control your experience here. Don’t follow shit.

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TOTO’s roots go back 1876. They started marking white porcelain plates! It took them a decade to figure out the manufacturing process and almost 35 years to find their way to making sanitary ceramics. Farcaster is permission-less. You can just do things. Be like TOTO. Create things that don’t exist. Forge your own path. Be yourself. Show us who you are. Make your own shit.

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It took TOTO 50 years to find their sweet spot. It didn’t happen overnight. They pivoted many times before they became the company we know. Don’t be afraid to change your approach, experiment, and be authentic. One cast isn’t enough. Pivot. Experiment. Try new things. You’ve got to find your own Product Market Fit to succeed on Farcaster. Give each experiment a couple of weeks before you decide to change things up. You’ve got time to experiment with your shit. If your shit isn’t working, change it.

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Magoemon Ezoe, TOTO’s fifth president, once said: “If one product is defective out of a lot of one thousand, the company sees this as no more than 0.1% defective. However, from the standpoint of the user who buys a single defective plug, it is 100% defective.” Translation: Every post matters. If you drop a lazy “gm” reply, that might be the only post someone ever sees from you. And guess what? They’ll think 100% of your posts are shit. AI-generated content without purpose is shit. Everyone can spot it. No one likes it. You’ve got to put effort into building relationships with strangers. Don’t reply with shit.

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In the 1960s, Japan switched to Western-style seated toilets, but people had no clue how to use them—so they put instruction labels on the toilets (PS these signs still exist today in most public toilets). Farcaster is the same way. It might look like other social media, but it works differently. You wouldn’t assume you know how to operate a high-tech bidet without instructions—so don’t assume you know how to “win” on Farcaster without observing and learning first. Luckily, you don’t have to figure it out alone. There are resources like @gmfarcaster , @warpee.eth , /farcasterunion , and /welcome . Use them. Ask for help. Leverage the kind people here. And once you get it, pay it forward. Don’t know shit? Read the instructions.

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TOTO began marketing the Washlet in 1980. The name Washlet is a reversal of “Let’s Wash!” It revolutionized hygiene—it washes the shit away. You need to wash your Farcaster profile. Take a hard look: • Is it full of recycled viral frames? • AI-generated slop? • Lazy reposts with no original thought? If yes, hit the delete button. Your timeline is your CV. If it stinks, people will avoid it. Clean up your shit.

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Post quality, not quantity. Don’t use AI-generated slop. Everyone sees through it. You need to post often, but don’t just spam for the sake of it. Be social, engage meaningfully. Posting garbage is worse than posting nothing. Don’t post shit.

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Be the Washlet. Embrace the awesomeness of TOTO.

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