What would you do to make over cereal? 

People have moved away from it because they (rightfully) believe it to be too unhealthy for breakfast 

Now manufacturers are diligently working to change that, updating cereals to have more protein and no colors 

When I worked at PepsiCo’s media agency, the focus was on trying to rebrand some cereals not for breakfast but for snacking, where it might be more appropriate to eat junk

I would like more healthy options in single serve packets that they can up charge me on — many more people are single so it fits with demographic trends, and could also fit in with the concept of cereal as a snack

What would you do to make over cereal? 

People have moved away from it because they (rightfully) believe it to be too unhealthy for breakfast 

Now manufacturers are diligently working to change that, updating cereals to have more protein and no colors 

When I worked at PepsiCo’s media agency, the focus was on trying to rebrand some cereals not for breakfast but for snacking, where it might be more appropriate to eat junk

I would like more healthy options in single serve packets that they can up charge me on — many more people are single so it fits with demographic trends, and could also fit in with the concept of cereal as a snack 

https://www.fooddive.com/news/breakfast-cereal-makeover-health-kellogg-general-mills/748239/

The Farcaster formerly known as Kchamp. Books, beats, bodybuilding, bright ideas and beautiful things.

katherinechampagne.com

more like raisin bran, special K w/ berries, honey bunches of oats etc (using more real pieces of food, fruit etc) less like lucky charms

i like coffee, crypto, animals, plants, drones, 3D printing, midjourney, and stickers

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word i just meant in general the usage of chopped nuts and granola stuff and raisins or berries etc vs marshmallow corn sugar puffs.

btw i have both lucky charms and raisin bran and 19g vs 12g for the same amount is a lot diff 🤣💀like >1.5x

Fun fact, Raisin Bran is one of the most sugary cereals out there