Spoke to the CEO who did $10m in revenue last year

He was calling to ask my opinions on some things in our industry, and we’d chat and he’d go off on a tangent or deliver the context, but he’d always come around and say, “my direction question is: —“

And boom. It felt like I wasn’t sure where he was leading, and then he’d hit that line and ask a very pointed, very direct question. I loved it. It made things very clear and left no room for ambiguity in response. And it kept the conversation on track

Really appreciated that move and is one I’ll be stealing moving forward. I can see why he’s the CEO

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its the first time I hear the phrase "my direction question is:"

is that something only CEO's directing people do or what?

Yea idk. But he did it like 3 or 4 different times.

Basically every time he told a story or gave same background on a point he’d end with that line and a very direct question.

Feel like it’s a skill developed when your time is valuable and you manage a lot of people

oh so it's a way to like circle back and state what was the point you where trying to make in the first place and tie up the two things? thus the -direction- of the conversation, literally

I see

I guess as you say managing hundreds of people you need to perfect communication to another level