Martyna

@martynambl

75 Following

91 Followers

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Most things people say or do have nothing to do with you. They're just projections of their own reality. Freedom = you stop trying to control how others see you and realise most assumptions are noise 💆‍♀️

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She’s incredible! I’m such a huge fan girl 💐

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My biggest problem is the underinvestment in journalism because media play a critical role in holding businesses and governments accountable. We saw it with FTX, we saw it with Binance’s fund mixing, Tether’s bank gambits, influencer rug pulls etc.

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Cruising sounds lovely

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I don’t make the rules

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Obsessed with you! Massive congrats and thank you for being such a great inspiration to me and other girlies in web3!

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These are gold! Can't believe I'm only seeing this comment

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Loved this one! Ty for your service @sassal.eth 🫡

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My favourite client feedback, ranked: - I don’t like it, but I don’t know why - Let’s just keep it vague for now - It needs more... pop What's yours?

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high-context visibility

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Omg this is so true 🤣

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high-context visibility

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i'll be there with my bells on!

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'Can we get press for this?' a question I hear weekly. Most teams overestimate what’s newsworthy. So here’s a quick checklist to pressure-test your story before you pitch: 1) It’s not about what you did. It’s about why it matters now. Good stories are contextual. The media wants to know: why this, why you, why now? 2) Proof points. Volume, users, partnerships, code shipped - that’s what gives a story weight. No one writes about potential alone anymore. 3) The bar is higher than you think. 'We raised money' or 'we launched X' isn't enough. You need a trend or an industry shift to tie into. 4) Exclusives still matter. If you want tier 1 coverage treat journalists like allies, not amplifiers. Bring them a story they can win with. 5) Your announcement is not your narrative. It's a chapter in a longer arc. Great PR campaigns ladder up to a bigger story about where the industry’s going and your role in it. Feel free to bookmark this for your next launch!

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You can spend all the money in the world to get press, ads, attention etc. but if your story’s not clear, it won’t stick. visibility ≠ resonance. Figure out what you stand for before you chase the spotlight.

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too rare to care 🤳🏻

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Thank you onchain bestie!

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when you girlbossed a bit too hard and now it’s a sunny wednesday but you have to work should’ve pivoted to plates mum when I had the chance

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too rare to care 🤳🏻

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wow, what a journey - love hearing how people have adapted through all the cycles

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