Founders

One thing people underplay in crypto is how exhausting it is to build anything meaningful in a space where the default reward mechanism is attention, not outcome.

You’re trying to build protocols. What you’re really building is an audience machine.
You’re told to optimize for adoption. What you’re really optimizing is engagement.
You’re told you’re early. You’re really already late, because narrative cycles outpace shipping cycles.

At some point, this eats away at even the best founders. They stop optimizing for truth and start optimizing for sentiment.
Can’t blame them. This is the game as designed.

The grind will eat you alive. 

Change the game; build something real that people need and remove yourself from the rat race. 

We're here to make sure you get paid for it.