Painful lesson for Ego tech post-launch: Traders don't want fair and locked—they want unfair and liquid 24/7.

Ego tech ran into the same barrier as Clout (pre-Believe) and the 10K app:

Be cautious of "fair presales," liquidity locks (which spike sell pressure upon unlocking), and inflated market caps.

Bonding curves are the smarter move—or for a quick pivot, cap presales aggressively (e.g., $10K max).

Founder @10kdotworld.eth, launched $ALEX (first creator coin).

I disagree with your fair and unfair framing. 

I could very easily argue the 24 hour lock is unfair since it’s like an uncapped SAFE. 

No one knows what market cap they are buying at, so everyone early gets rekt and anyone buying last knows exactly what they are getting.

The live price at least means people know what they are getting.

Yeah still not even sure “fair” is the layman term for that presale model. 

Most bonding curve based platforms in the early days were actually described as fair launches.

Totally understand that framing too:
- bonding curve is FIFO (First in, first out) at a known market cap
- fixed presale is same-price-for-all at an unknown market cap

"fair" presale is just a layman term to say fixed-price but in practice it is terrible