S·G on Farcaster

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https://warpcast.com/~/channel/consumercrypto

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Building ODEGENERATION — From the inception of the /odegen idea, we believed this project was going to stand apart, which is why we drew inspiration from the major players in the ecosystem to build it. Now, it's time to launch other ideas that have been on our minds... https://frame.odegen.xyz/

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The truth is, everything started after winning the $DEGEN logo contest proposed by @jacek. This was a turning point for me. You can read about these experiences in /brand3 Paragraph... https://paragraph.xyz/@brand3/birth-of-degen

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Degen's brand then became a community asset. It evolved into a Headless Brand with a CC0 license, and the memes did the rest. The hat's narrative has become a powerful expression of an entire generation's message within @farcaster... https://zora.co/collect/zora:0x0d299f28f6c3d01332bbd73b51bcee3dcd71eb26/5

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It was then that the spark for the meme ignited 🎩 🐸 I pitched the idea of using the canvas from one of my favorite Web3 projects: @opepen by @jack I utilized this foundation to start envisioning what could become a collection representing the Open Degen generation https://warpcast.com/esdotge.eth/0xb33009c5

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To make it a reality, you need a great team. And who better than @floc to get it done. The pioneering community-led strategic design studio... This is where I must highlight the creativity and potential of @dsord3r.eth, @victoctero, and @fenix79. https://frames-gallery.vercel.app/gallery/FLOC*DECK24

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We set to work and, after several meetings, defined the process to make it as pure and native to @farcaster as possible. To achieve this, we created a minting frame with payment in $Degen. Something that hadn't been created yet and that would have a key point within the process: The approval of the transaction.

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To add meaning to the project, we decided to pay tribute to 21 web3 brands from the Farcaster Landscape. This allowed us to create various tribes, offering users a connection to these distinct Brand3 entities. Throughout the communication process, we announced the selected brands and their quantities...

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Interestingly, this tribute to the brands emerged shortly before the /fartone project, where we linked the primary colors of the brand with a PANTONE® chart style. We're exploring how both collections will interact in the future... At @farcon, we'll have some surprises...

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Now, we're wrapping up the minting process, and today will be the reveal of the selected tribes: @base.base.eth @optimism @interface @rainbow @metamask @unlonely @fabric @neynar @layer3xyz @ensdomains @zerion.eth @dune.eth @zora @nouns @uniswap and others... But we aim to go beyond...

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Our vision is to create a major consumer brand. We believe that a PFP collection is the starting point for building community and from there, collaboratively unleashing creativity. One of the avenues we're already exploring is moving towards fashion and the production of physical objects...

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We aim to use the funds to continue evolving the brand with community participation. Listening to our holders and moving in one direction, creating experiences that blend the digital with the physical. Innovation as the driving force of the /odegen community.

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