Hey Farcaster—today’s a milestone: we’re launching $DAU.

I want to share why @dau exists, how it mobilizes users, and where we’re headed next.

1. Why DAU?

Crypto needs a simple way to mobilize real users around tasks that move their ecosystems forward. DAU lets any mini app convert an onchain action—mint, swap, vote, you name it—into a task with a clear reward. The result is that effort flows to the places that create the most value for the DAU ecosystem.

2. How it works

Today, DAU works with mini apps to publish tasks on their behalf. Starting next week, we'll be starting to onboard the first wave of mini apps to create tasks for DAU users.

DAU is going to be experimenting with user claim fees and mini app fees and redirect it to token holders in some manner. A lot of this will be trial and error to make sure we get the right sustainable formula.

3. Flyhweel

We’re using $DAU to keep everyone rowing in the same direction:

- Dev grants: Seed $DAU to builders who create high‑value tasks.
- User rewards: Distribute $DAU to new and valuable users who complete them.
- Revenue share: Developers and users generate fees for providing value to the DAU ecosystem.

If it works, the token becomes the growth engine:

more tasks → more users → higher earnings for $DAU holders → more tasks → repeat.

4. What’s next

We’re already building a family of synergistic mini‑apps that plug directly into DAU—each one unlocking new task types and fresh revenue streams for $DAU. Expect updates in the coming week (my team will tackle me if I say more right now).

Stoked to become DAUs with you all on Farcaster. Let’s build.