Dark Side (amoreynis)

While everyone else is TAKING, you GIVE! 1. AI doesn't take people's jobs. It gives them the opportunity to stop doing bullshit! 2. The invention of the excavator took the jobs of millions of people with shovels back then. 😉 And the diggers back then were probably terribly worried that they wouldn't be able to continue this slave labor. 3. Current discussions about "AI taking people's jobs" remind me of the suffering of those very diggers. If all you can do and want to do is "dig from here until lunchtime"—then yeah, you're screwed. 😢 4. But I still hope that most people are capable of more. 🙏 Which brings up an interesting thought about startups. 5. Most startups are now developing AI projects so that AI will actually TAKEN someone's job. But what will those people be able to do then? 6. Therefore, a tremendously interesting and promising direction is to develop AI projects to GIVE freed-up people new jobs! 7. AI is fundamentally necessary. Firstly, because if this new job doesn't rely on AI, then AI will eventually take it away from them too. And secondly, because AI will help these people master the new job as quickly as possible. 8. The key question is: what kind of new job could this be? 🤔 9. Find such a new job for the millions of people whose jobs AI will take away—and you'll create not just a billion-dollar startup, but a multi-billion-dollar one 🚀

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You should also only sell to "hungry" people! 1. They say you should only hire "hungry" employees—then they'll work their asses off to earn money. But the same principle applies to sales! 2. Because you can't sell anything to a "well-fed" company that has everything and doesn't want anything 🥵 3. The crudest division between "well-fed" and "hungry" companies is between large and small. But in many cases, this is too crude. Because there are many small businesses whose owners don't want anything—if it means doing something or spending money 🤣 On the other hand, there are large companies that want to become even bigger and better. 4. Therefore, you need a smarter way to separate "hungry" clients from "well-fed" ones. What are their plans, what are they doing to achieve them, and so on. And this is a separate type of market research of your potential clients—something few startups do. Although it would be worth it 🚀 5. By what external signs can you pre-categorize your potential clients into "well-fed" and "hungry"? So that you only sell to the "hungry" ones, thereby increasing your chances of successful sales 💰

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You need to show your people THEIR goal, not YOURS! 1. At the very beginning, the most important thing for a founder is to assemble a small team of key people on whom the future of their startup depends. However, 99% of startups are small and unknown, so they can't hire big, well-known people with existing competencies 😉 This means they need to be nurtured and trained. But how do you do this correctly? 2. I saw a good idea about this from one founder. Key people need to be shown the goal. And then help them achieve it. But there's one important point here that most founders can't grasp 🤔 3. These people need to be shown THEIR goal, not YOURS 😱 4. Accordingly, the most important question when searching for a key team member is to first find out what their goal is for the next 3-5 years. Then, determine whether they can achieve it with your help—and convince them of their feasibility. 5. It's clear that the goal of "working peacefully and earning a good living" isn't really a goal—which eliminates 99% of candidates. However, it's also clear that if you have the same goal, you don't have a goal either 😉 And then employees won't join you. Even if you've formulated this goal in founder terms—like "creating a billion-dollar company" 🤣 6. So, the first and foremost task of a startup founder is to find a worthy goal for themselves. To do this, you should only develop your startup in a topic that's truly interesting to you. And one that's also promising enough to allow for a good goal to emerge. 7. In short, how can you articulate what your startup intends to do in terms of a truly worthy goal?

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The Unnatural Secret to Creating AI Startups 1. “I need an AI that will wash the dishes and do the laundry for me. I don't need an AI that will write and draw instead of me, so that I can spend the freed-up time washing dishes and doing laundry.” I came across this very accurate comment from a creative professional on Twitter. 2. This simple phrase provides a good direction for brainstorming AI startup ideas. Don’t try to create AI that will do something important for the person! AI should take on unimportant tasks—the routine and secondary things that people don’t like to do but have to. 3. Therefore, the goal of surveys with potential customers is to divide everything they do into two groups: what they enjoy doing and what they don’t. We don’t touch what they enjoy. But what they don’t enjoy—we replace with our AI machines and sell them the solution. 4. That’s essentially the whole secret to creating in-demand AI startups. 😉

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Heroes move in a letter Г pattern 1. I accidentally overheard yesterday that Spielberg's directorial talent allegedly lies in the fact that he always structures his scenes according to the principle of the letter Г. For example, the hero first approaches and then turns left. Or first walks along the frame and then turns and moves away. In other words, Spielberg's hero always moves in a letter Г pattern, like a knight in chess 😉 2. It's amusing that the process of delegation should be structured in a similar way if you want to turn an employee into a hero 🦸🏻‍♂️ 3. After all, at first, you assign them tasks they know how to do - which can be considered a step to the side. But after that, you need to catch the right moment to push them to do something they've never done before - and this should become a step up.

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The cost of attracting a customer should not be reduced, but increased! 1. Oddly enough, startups that try to reduce the cost of attracting a customer to fit into their small profit margin are doomed. 2. Because only those startups whose business models allow them to pay the highest possible customer acquisition prices will survive. And there are two reasons for this. 3. First, any clever and cheap way to attract customers will inevitably be copied. After which competitors will flood in, and the cost of such advertising will begin to rise sharply. 4. Second, the one who sets the highest prices for their advertising will be able to push all competitors out of this channel. Or ruin them if they risk paying the same money. 5. So, if you are upset by the high acquisition prices in your topic, do not look for ways to reduce them. It is better to calculate your business model so that you can pay 1.5-2 times more for attracting customers! 6. And then you will simply wipe out all your competitors from this market 😉

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