Two ways to make number go up for a crypto asset:

1. Attention
2. Usage

Attention is necessary for usage; usage not necessary for attention.

But if you get usage, you have a chance to generate ongoing waves of attention. Usage with retention gives you the chance at a “flywheel”.

Not all attention is created equal. Attention because of price is a fickle. Converting that to usage is hard.

do you have any tips for making the number go up with out doing all that work?

Historical figure.
Formerly molasses. Currently goo.
Viscous. Vexing. Vulnerable.