Farcaster

videos have comparatively higher conversion rates and engagement-to-retention ratios than text

farcaster needs to add a button to switch between feeds and curate videos of all users in that one feed and wait for the explosive stats

good things take time—frictionless experiences—product × strat × ops

1) Videos boost engagement, but here’s the tradeoff:

- Pros of a Video Feed:

   • Higher retention & conversion rates

   • Easier to go viral

   • More immersive for storytelling & product demos


- Cons:

     • Heavier on bandwidth and moderation
    • Can drown out thoughtful text posts
    • Might shift culture toward performative content

2) Text remains powerful—don’t underestimate it.

- Pros of Text Posts:

    • Faster to create and consume
    • Better for depth, nuance, and discussion
    • Easier to moderate and archive


- Cons:

     • Lower engagement-to-retention ratio
    • Less visually compelling
    • Harder to go viral organically

Still, a toggle to switch between feeds (text/video) keeps both sides happy. 
A feed toggle lets users pick their medium—best of both worlds.Worth testing!