copywriting
questions, answers, and thoughts on copywriting. also includes teardowns of really bad copywriting.
@sterschuyler
been dying to publish an article about why social media isn't social (as a way to re-ignite my drive to build Girl Wallet/Group Wallet). but i'm feeling stuck.
anyone want to read and provide feedback? happy to give credit and link you when published!
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@sterschuyler
you ever look back at a sentence you wrote and think "damn. *I* wrote that? 😏 "
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@sterschuyler
"...focused on blending storytelling and blockchain technology to empower players with ownership and transparency."
as a gamer, i've never once thought to myself "gee, i wish there were a studio that empowered me with ownership and transparency."
anyone else?
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@sterschuyler
what's a good word or phrase to describe art? like, the kind of art that stands the test of time?
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@sterschuyler
how would you explain the difference between "informative" and "educational" (if there is one)?
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@sterschuyler
is the concept of "cringe" something only humans should/could understand? or does AI need to get it? because i'm not really sure if i want to (or can) explain it to the machine
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@sterschuyler
"ETH has begun to tell its own story, few understand how big an impact this will have"?
i need someone to explain this differently to me because right now, i'm fairly certain it's just AI garble
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@sterschuyler
Today's example of "AI put words together and someone thought it sounded good without thinking about it":
WTF is this and who is up at night thinking "GAWD I need something that is ✨radically portable✨"
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@sterschuyler
on today's episode of This Was Written by AI (and Then Shamelessly Copy/Pasted):
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@sterschuyler
working on a content creation tool with my brother, who does not know what a "thread" is.
bless him
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@sterschuyler
found my next teardown victim.
it's unclear to me whether this is written by AI or by a team without an editor (or both).
either way, let's fucking go:
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@sterschuyler
when it comes to writing, i find there are two types of people: those who write as a necessary means of communication (and marketing), and those who genuinely enjoy the process.
nothing wrong with either, but you can't force the former to become the latter.
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@sterschuyler
Enable the next 1m creators to do what? Sound like the previous 1m creators?
Stop trying to sound like the internet. Stop serving the algorithm.
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