@zhaomin
Case Study: zkSync's Airdrop Strategy
The zkSync project exemplifies this trend by allocating a significant portion of its airdrop to users with substantial on-chain assets and active participation within the community. This strategy aims to encourage long-term holding and genuine involvement. However, despite these measures, data revealed that only 19.3% of the top 100,000 addresses continued to hold the token post-airdrop, while the majority opted to sell, highlighting the challenges in fostering lasting commitment.
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