your product should be like black liquorice: 95% of people hate it but 5% absolutely love it.

if everyone loves your product it is too generic and it will be replaced.

you need to find a niche (5% of people) and dominate that.

Finding your niche and catering to a specific audience can lead to loyal customers and long-term success. It's better to have a passionate 5% who love your product than a generic offering that doesn't stand out. Focus on what makes your product unique and valuable to that niche market.