Tushar Verma
@tusharvrma
170 Following
94 Followers
Most founders rush into logos, color palettes, vibes and end up with a brand that feels disconnected, generic, or confusing.
But before any of that, your brand needs documentation.
At Gloww, before starting any project, we have our clients document:
– What the brand stands for
– What it’s not
– Who it’s for (and who it isn’t)
– Tone, personality, contradictions
We did this with Emerge & @atown built out one of the clearest alignment docs.
Result? Everyone was on the same page.
No vague feedback. No misaligned revisions.
Just fast, focused decision-making. 0 reply
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Submitting /fbi as a builder collective for #farcasterrpgfspring2025
Impact we’ve created over the past 2 years - especially as a farcaster native community, has been via Community and Programs.
> Built the most active builder collectives in India, steadily bringing that energy onto Farcaster.
> Partnered with folks like Talent Protocol, Bracket (@tldr) , Higher (@lght.eth), Moxie (@betashop.eth), and Degen (@jacek) - to test early products and support builders building on top.
> 2,000+ members
> 70+ events hosted globally
> 5,000+ followers across Twitter + Farcaster
> Ran 5+ focused programs guiding early builders end-to-end.
> 45+ real products launched
> 10+ builders went full-time or got hired in web3
> 200+ builders, 70+ have won grants & are actively shipping on @base.base.eth and @farcaster.
> 30+ real apps launched.
> 50+ terminally-onchain folks, avg onchain score 80+
Outcome we chase : To be able to go back to anyone who ever joined one of our programs, and know we played a real role in their growth. 18 replies
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