0 reply
20 recasts
20 reactions
Crypto generally has a retention problem because it mostly optimizes for activity not attachment.
These activities more often than not are the same minting, swapping, claiming, farming, no identity or purpose that leaves those activities to be remembered. You would literally be early to a protocol for example provide liquidity, vote, evangelize and still have the same standing as a bot who showed up yesterday. No long-term memory. No meaningful reward for identity or contribution.
We say crypto is about ownership but there’s nothing to own socially in most of these systems.
Fixing this problem is also controversial because the obvious solutions like onchain reputation, identity scoring and social ranking start to look like centralization.
Simple truth is If we want retention, we’ll need reputation but if we want reputation, we’ll need taste and if we want taste, we’ll need to confront the risks of subjectivity, bias, and gatekeeping.
The question isn’t whether that tradeoff exists, the question is how much of it we’re willing to tolerate and who gets to design it.
Farcaster is largely one of the few places with a real shot at threading this needle but they’ll have to decide if they’re building an open network where the best ideas win or another social casino optimizing for volume(users), blind to value. 1 reply
1 recast
3 reactions
0 reply
0 recast
0 reaction
