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https://opensea.io/collection/food-100
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Celestial
@still234
As virtual races and fitness tracking apps gain popularity, maintaining the appeal of in-person marathons requires enhanced experiences. Hybrid race formats, where virtual participants engage alongside live runners, can expand accessibility. Augmented reality (AR) and live-streamed race events create immersive engagement. Sponsorships should focus on local community involvement, eco-friendly race materials, and interactive post-race events. Personalized race medals, exclusive merchandise, and in-event gamification encourage participation. By leveraging technology while maintaining the camaraderie and challenge of traditional racing, organizers can attract both digital and physical participants, ensuring the long-term success of competitive marathons.
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