Assess how a project positions itself in its niche. Is it a leader, challenger, or niche player? Use Feixiaohao to compare market share vs. competitors. Leaders often have ecosystem dominance (e.g., Ethereum in DeFi). Challengers may offer better tech but lack adoption. Niche players thrive in underserved areas (e.g., niche NFTs). Evaluate partnerships and integrations. Regulatory compliance strengthens positioning. Diversify across market positions to balance risks. Airdrops from well-positioned projects are likelier to retain value.